Lunch and Learn - Digital Marketing Series
Name:
Lunch and Learn - Digital Marketing Series
Date:
August 10, 2023
Time:
12:00 PM - 1:30 PM EDT
Registration:
Register Now
Event Description:
Digital Marketing Lunch and Learn Series
Preston County Chamber of Commerce
Digital Marketing 101 Series
August 10, 17, 24, 31
Content Schedule:
August 10, 2023 | IN-PERSON KICKOFF
Lunch and Learn: Digital Marketing 101
Small business best practices for keeping up with and standing out in today's digital landscape
What is digital marketing?
Why is it important to my business?
Where do I start?
What resources are available?
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August 17, 2023 | VIRTUAL WEBINAR VIA ZOOM
Lunch and Learn: ESTABLISHING YOUR ONLINE PRESENCE
Establish social media accounts that make sense for your business goals
Build out your profiles with complete and accurate information
Keep brand identity/recognition top of mine (profile photos as company logos, etc.)
Establish a content calendar ? Types of content, frequency, times, etc.
Work Smarter, Not Harder!
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August 24, 2023 | VIRTUAL WEBINAR VIA ZOOM
Lunch and Learn: CONNECTING WITH YOUR AUDIENCE
Content must be relevant and timely (give them that just-in-time information)
Content should feel personal (behind the scenes, insider tips, etc.)
Tag relevant partners and community champions to help maximize your reach
Tag your local CVB, Chamber of Commerce, EDA, etc.
August 31, 2023 | IN-PERSON CONCLUSION
Lunch and Learn: TBD
